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Posted by on December 23rd, 2011 in blog, CFF Features, Jeff Siverhus, Uncategorized | No Comments

If you didn’t already know, College Football is a huge revenue generator for Universities. Just how much, you might be surprised. Forbes Magazine did some extensive research and compiled a list of the Top 20 most profitable athletic departments for 2010. Below are the guidelines they used along with the list. See where your team ranks, you might be surprised.

 

Our list of College Football’s Most Valuable Teams ranks each team’s value on a weighted scoring system. The four components, in order of weight, consist of each team’s 1. value to its university (football profit used for academic purposes, including football scholarships), 2. value to its athletic department (net profit generated by the football team that is kept by the athletic department), 3. value to its conference (distribution of bow game payout) and 4. value to the surrounding community (estimated spending by visitors on days of home games). The scoring system also standardizes revenues and expenses in order to account for differences in each school’s method of reporting financial information to the Department of Education.

Rank

Team

Conference

Value ($Mil)

Revenue ($Mil)

Profit ($Mil)

1 Texas Longhorns Big 12 129 96 71
2 Notre Dame Fighting Irish Independent 112 72 47
3 Pennsylvania State Nittany Lions Big Ten 100 73 53
4 Louisiana State Tigers SEC 96 69 47
5 Michigan Wolverines Big Ten 94 70 47
6 Alabama Crimson Tide SEC 93 77 45
7 Georgia Bulldogs SEC 90 75 53
8 Arkansas Razorbacks SEC 89 61 37
9 Auburn Tigers SEC 88 76 37
10 Oklahoma Sooners Big 12 87 59 36
11 Florida Gators SEC 86 73 47
12 Tennessee Volunteers SEC 82 57 38
13 Ohio State Buckeyes Big Ten 78 61 26
14 Nebraska Cornhuskers Big Ten 77 55 35
15 Wisconsin Badgers Big Ten 67 43 20
16 South Carolina Gamecocks SEC 64 45 23
17 Texas A&M Aggies Big 12 63 45 30
18 Southern California Trojans Pac-12 62 48 29
19 Michigan State Spartans Big Ten 59 45 28
20 Iowa Hawkeyes Big Ten 48 45 24

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